The Shoal Creek Staff is/are attending the Innovate Conference at Granger Community Church. It has been a extremely valuable experience. Rachel commented that Granger is what Shoal Creek looks like in 5 years. Great vision building experience to find a place that does church like us and is not so far beyond us in term of growth.
Guy Kawasaki spoke on the first day. Excellent presentation on the Top Ten Ways to Innovate.
1. Make meaning. Determine exactly how you are going to make the world a better place. There are only three ways to do this: create good things, end bad things, or perpetuate existing good things.
2. Make mantra. Don’t write a50-word mission statement — no one in your organization can remember it; select three or four words that clearly tell what you do.
3. Jump to the next curve. Don’t be content by doing things 10 percent better; do them 10 times better by jumping to the next curve.
4. Roll the DICEE. Great innovation, in products, services, or churches, is Deep, Intelligent, Complete, Elegant, and Emotive.
5. Don’t worry, be crappy. You can’t wait for the perfect day to launch the perfect program; as soon as you’ve jumped the curve, “ship it” to your members.
6. Don’t be afraid of polarizing people. Great innovations polarize people; some will love it, some will hate it. That’s OK. If you try to make everyone happy, you’ll end up with mediocrity.
7. Let a hundred flowers blossom. You may think you know exactly who will use your innovation and what they’ll do with it. But you really don’t, so sow fields, not window boxes.
8. Churn, baby, churn. Once you’ve “shipped” your innovation, it’s time to evolve it by fixing “bugs” and tweaking it.
9. Niche thyself. The goal is to provide a unique innovation that’s of great value to some of your members. If you try to reach everyone, you’ll reach no one.
10. Don’t let the naysayers grind you down. The naysayers, if there are any, are going to tell you it can’t be done, shouldn’t be done, and isn’t necessary. Ignore these people and do it anyway.
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